Atom... An engineering marvel

 Have you ever wondered what's the difference between an engineering Marvel & a technology masterpiece.

In my opinion, every technology marvel has to be a engineering marvel. A technology masterpiece is something which makes use of the cutting edge technology, the latest equipment & the best of the workmanship. Of course, it will be costly. An engineering marvel, doesn't necessarily means the same. What it means is the best use of the available equipment & resources, the very best of the designs & pushing the limits of engineering laws to its extreme. 

A macbook, if you see is a good example of Engineering marvel. It doesn't have the extreme technology available in the market, but it is so focussed on its purpose & so tightly knit that everything falls into place. The price is due to the brand name, of course.

Let me push the analogy a step further. 

A Ferrari Enzo is an apt example of Technological masterpiece. It is so bent on achieving its goal, that everything else takes a back seat, even though it hasn't got any. It might be impractical , but still it is a technology masterpiece. No wonder it costs more than 500,000 Pounds.

An Atom on the other hand is a phenomenal example of engineering marvel. This is a benchmark in the engineering standards. Made by a company named Ariel, consisting only of 7 employees, this car creates a niche for itself.

Specs:-

Body weight                                         500 Kgs

Chasis                                                     Bronze welded ERW/CDS steel tube

Engine                                                    2.0 Honda 4 Cylinder i-VTec

Displacement                                       2000 cc

Power                                                     245 Bhp/300 Bhp Supercharged

Weight/Power                                    600 Bhp per tonne

0-60                                                        2.9 S

Top Speed                                             More than 120 mph

Price                                                        29,000 Pounds

"I have never ever driven anything, that accelerates so fast"

- Jeremy Clarkson, Top Gear

Don't believe me, see this...   Atom featured in BBC

Incredible, isn't it? As I said, an engineering marvel.

Want to buy one, visit the official Ariel website. 

And remember, next time somebody tells you "Costliest is the best", be sure to tell them about Atom.